Have you ever heard the old saying; ‘you can have it good, fast, or cheap’. Pick any (2) but you can’t have all three. I’ve worked for a long time trying to give my clients all three. However, there are times when I can’t. As a recent example, a very nice person came to me twice with two different projects.…
Recently, we worked with an individual who had no experience in front of a camera.To compound the issue this individual had to turn to another individual on-screen from time to time and then come back to the main camera (all on teleprompter): the best analogy is this individual looked like a scared cat in a small box. However, with…
I worked for years making money, producing programs, and being completely miserable. What fun is doing a job you don’t like? What fun is doing a job you do to pay the bills? A necessity? Maybe for some but I decided to break free and focus my time and energy on production that I like – make that production that I love.…
AI generated video testimonials don’t work. People won’t trust your brand or your message when you use AI generated people to deliver your message. In fact, a little inside information: major pharmaceutical companies are warning creatives not to use AI in any of their work flows as people DO NOT trust the messaging. PERIOD. Every business needs video testimonials.…